An ISO 9001:2000 certified company offering a range of high performance coolers, ceiling fans, geysers, heaters, pumps, irons, multipurpose fans, and more......

Company Brief

The foundation stone of Electra Electricals (India) Pvt. Ltd. was laid in the year 1985 and the company started with a strong commitment to offer a wide array of home appliances conforming to international standards at industry leading prices. Under the visionary leadership of Mr. V.C. Gupta, we have scaled phenomenal heights of success in a considerably short time span. As a trusted manufacturer, we offer our clients with an exciting array of desert coolers, ceiling fans, geysers, heaters, pumps, juicers, irons, immersion rods, and more which are widely acknowledged for their high operational efficiency and longer functional life.

Under the brand name of NELCO, our home appliances have sculpted a distinct niche in the worldwide market owing to their immaculate quality and efficiency. We follow a strict quality policy in all the manufacturing processes while developing the products. It is only because of our adherence to quality and performance standards that we have been accredited with the ISO 9001:2000 certification, Transpacific Certification Limited (TCL) and Bureau of Indian Standards (BIS).

ELECTRA is a name synonymous to quality home appliances. The company has carved a firm niche in the domestic market owing to the following factors:

• Adherence to high quality standards
• Competitively priced products
• Catering as per market requirements.

We have a robust infrastructure which is housed with all the requisite facilities enabling us in manufacturing the home appliances in a qualitative manner. Our research & development unit is consistently engaged in enhancing the product range as per latest standards, while maintaining cost efficiency. The amalgamation of all these factors ensures 100% client satisfaction.

• Coolers: Desert Coolers, etc.
  
• Fans: Celing Fans, Table fans, Ventilating Fans, Pedestal Fans, Exhaust Fans, etc.
  
• Geysers: Storage Geysers, Instant Geysers, LPG Geysers, etc.
  
• Heaters: Halogen Heaters, Room Heaters, etc.
  
• Pumps: Submersible Pumps, Monoblock Pumps, etc.
  
• Irons
• Juicers
• Water Boilers
  
• Immersion Rods
  
• Multipurpose Fans.

• Dimensionally accurate
• High performance
• Durable
• Best designs
  
• Longer service life
• Less power consumption.

Quality

Electra Electricals (India) Pvt. Ltd. has appointed a team of quality controllers who are responsible for supervising the entire production process by adhering to the international norms of quality. Our home appliances are highly durable and are manufactured to meet the technical standards of the relevant industry.

A strict quality management system ensures that the our products are highly efficient in serving the end users without causing much flaws. The products are manufactured by skilled technical experts who are adept in providing the utmost cost effective solutions.

Infrastructure

With an aim to lead the industry, Electra Electricals (India) Pvt. Ltd. has set up world class production units in order to meet the emerging industrial requirements. We have all the sophisticated machines and equipment that help in manufacturing the products in a faster and cost efficient manner.

In addition to these, we are also assisted by an in-house design unit that facilitates the customization of our range and match the expectations of our customers in the utmost satisfying manner. We have a capacious warehouse where all the raw materials such as electric components and other related materials are stored for the production. Here, the finished products are also kept in different sections with proper labeling for easy retrieval.